Privacy Policy

Lit City Co., Ltd. Privacy Policy

(hereinafter referred to as “Lit City”) deeply recognizes the importance of protecting personal information in the conduct of our business, and will comply with the Act on the Protection of Personal Information (Act on the Protection of Personal Information) and related laws, regulations, and guidelines, and will practice the proper handling of personal information. In addition, we will continuously review and improve our handling of personal information.

1. Acquisition of Personal Information

We will acquire the following information from customers to the extent necessary for our business in a lawful and fair manner.

  1. (1) Name (including nicknames and pseudonyms)
  2. (2) Age or date of birth
  3. (3) Gender
  4. (4) Occupation, employment history, and educational background
  5. (5) E-mail address
  6. (6) Telephone number
  7. (7) Address
  8. (8) Photographs and videos
  9. (9) Information regarding the customer’s payment method, such as credit card, bank account, electronic money, etc.
  10. (10) IDs you use with external services, or other information that you authorize us to disclose to third parties in accordance with the privacy settings of the external service
  11. (11) Identification information generated by cookies
  12. (12) Information related to the OS and terminal used by the customer, such as IDs generated by the OS, terminal type, and terminal identifier
  13. (13) Your activity history on our website, such as time spent on our website, input history, purchase history, etc.
  14. (14) Usage history of our apps, such as startup time, input history, purchase history, etc.
  15. (15) Your location information

2. purpose of use of personal information

The Company specifies the purposes of use of information obtained from customers as follows, and will use such information within the scope of the purposes of use and to the extent necessary for its business.

  1. (1) To accept registrations for our services, to confirm the identity of customers, and to authenticate them.
  2. (2) To manage the customer’s usage history of our services
  3. (3) For payment of usage fees
  4. (4) To analyze your activity history on our services in order to maintain and improve our services
  5. (5) To deliver and display advertisements and to measure their effectiveness
  6. (6) To provide information about our services
  7. (7) To respond to customer inquiries
  8. (8) To respond to actions prohibited by our terms and conditions or laws and regulations
  9. (9) To notify you of changes to our services, discontinuation of provision, termination, or cancellation of contracts
  10. (10) To notify you of changes in our services
  11. (11) To provide, maintain, protect, and improve our services

3. Measures taken for security control

Regarding the measures we have taken for the security management of the information we have obtained from our customers, we will respond to each customer individually in accordance with the provisions of laws and regulations upon receiving your inquiry at the contact information listed at the end of this document.

4. provision of personal information to third parties

We will not provide personal information (Article 16, Paragraph 3 of the Act on the Protection of Personal Information) among the information obtained from customers to third parties (including those located outside Japan) without obtaining the prior consent of the customer. However, we will not provide such information to third parties (including those outside of Japan) without the prior consent of the customer. However, this does not apply in the following cases, where information obtained from customers may be provided to a third party.

  1. (1) When the handling of personal information is outsourced to a third party
  2. (2) In the event of an acquisition of the Company or its services
  3. (3) When we share the information with our business partners (if there is a specific sharing of information, we will disclose the details separately)
  4. (4) Other cases in which the provision of personal information to third parties is legally permitted by law.

5. analytical access tools

We use “Google Analytics” to analyze your access to our website; Google Analytics uses cookies to collect emergency data. Personal information is collected anonymously, and you can opt out of these collections if your personal cookies are enabled. Please check your browser settings for more information. For more information about Google Analytics, please visit

6. Delivery of Advertisements

We are set up to serve advertisements from Google and its partners (third-party distributors). Cookies are used to serve ads, and based on information about your past visits to the website and other sites, Google and its partners use cookies to display the correct ads. You can enable personalized advertising on the Ad Settings page of your Google account at You can also visit the page to disable cookies from third-party distributors used to serve personalized ads. For more information on Google’s other cookie practices, please see the following Google Policies and Terms page:

7. Changes to this Privacy Policy

We may change the content of this Privacy Policy from time to time as necessary. In this case, we will notify you of the revised Privacy Policy and the effective date of the revised Privacy Policy by appropriate means.

8. Disclosure, Correction, and Deletion of Personal Information

If you wish to disclose, correct, or delete your personal information, we will promptly respond to your request by presenting your driver’s license or other means specified by us, upon verifying your identity and in accordance with the provisions of the law. A fee of 1,000 yen will be charged for each request for disclosure of information, regardless of whether or not the information is disclosed. Please contact us at the following e-mail address when requesting disclosure or correction of personal information.

E-mail address:

9. security control measures for personal information

We have established personal information protection regulations, and in accordance with these regulations, we have appointed a personal information manager and take and follow appropriate security control measures to prevent leakage, loss, or damage of personal data and to prevent unauthorized access to personal data. In the event that the handling of personal data is entrusted to an outside party, the Company will appropriately supervise the party entrusted with the handling of personal data.

10. continuous improvement of internal systems

In order to handle entrusted personal data appropriately, we will strive to continuously strengthen and improve our internal systems, including the review of our personal data compliance program, through the development of internal rules, employee training, and the implementation of appropriate internal audits.

11. Disclaimer

The content of our website is subject to change or discontinuation without notice.
In addition, there is a possibility that information retrieved by users may not be the latest information. We ask that all visitors to our site exercise the utmost care in understanding and using the information and in making judgments based on that information.
The Company shall not be liable for any loss or damage arising from the use of this website.
Furthermore, we do not guarantee the protection of personal information or the content of sites linked to from other sites on our site. Please be aware of this in advance.

12. Inquiries

If you have any comments, questions, complaints, or other inquiries regarding our privacy policy or the handling of user information, please contact us at the following address.

Inquiry Contact

Name of Business: LitCity Corporation
Name of representative: Hiromi Ueno, Representative Director
Address of business: Okayama Togiya-Cho building, 9th floor, 1-6 Togiya-Cho, Kitaku, Okayama City, Okayama Prefecture
Telephone number: 086-237-3111
E-mail address:

Established on November 01, 2023